September 2024

SEO is constantly evolving, and to stay competitive in 2024, your website needs to follow the latest best practices. From on-page optimization to technical SEO, this comprehensive checklist will help you boost your Google rankings, attract more traffic, and enhance your online presence. Whether you’re starting fresh or updating an existing website, this ultimate SEO checklist will keep you on track for success. 1. Mobile Optimization First Google indexes mobile first, ranking your site on how it performs mobile. If you are not mobile-friendly at this point, then rankings in 2024 are unlikely.Key Actions:Use a responsive design that spans all screen sizesTest the mobile performance of your website using Google’s Mobile-Friendly TestOptimize your images to reduce load time and achieve faster mobile speeds2. Create high-quality, intent-driven contentGoogle in 2024 pays more attention to sites with relevant and well-researched material useful in addressing the intent of the user. This means that your content should be informative, engrossing, and answer the questions the audience may be asking. Key ActionsYou need to write long material about a particular topic exhaustivelyUse multimedia such as graphics and videos in communicating with usersUpdate material regularly to remain relevant and fresh3. Implement E-A-T (Expertise, Authoritativeness, Trustworthiness)Google’s algorithm favors pages that demonstrate one or more of the following: E-A-T. This is what will lift your rankings and credibility. Key Actions Publish content from industry experts.Highlight credentials, case studies, and testimonials.Ensure that your website has contact information as well as an “About Us” page.4. Optimize for Core Web VitalsThese include Core Web Vitals, now a significant ranking factor. Optimization for those metrics not only improves your SEO but your user experience as well. Key Actions Optimize for loading speed by compressing images and minimizing unnecessary codeOptimize for visual stability so the layout does not shift on page loadOptimize interactivity so things happen quickly when interacting with elements.5. Build High-Quality BacklinksUp to date, the best ways to improve your ranking on Google in 2024 is backlinks from quality sites. The more authoritative backlinks, the more authoritative your site will be. Key Actions Create link-worthy content such as industry guides or research reports.Reach out for guest blogging opportunities with influencers or leaders in your industry.Disavow all low-quality or spammy links that could actually hurt your SEO.ConclusionFocus on these five basic strategies for SEO in 2024. You will indeed make a big difference to the rank and visibility of your website on Google. Mobile optimization, E-A-T, or all other types of backlinks will always see long-term success in search results.